In sociology, we define community as a group (of people) who follow a social structure within a society (culture, norms, values, status). Having a community for your business is by far the best way to grow your profits exponentially and organically.
Today, everyone wants to grow an audience/followership, but instead of just choosing one social media platform and hoping people follow you, and then having no real, clear direction, you can choose to become more intentional with your process and method, and build a community instead.
First of all, before we even begin to talk about building a community, we must first define its foundations. I have established that a thriving and profitable Community is built on 4 pillars:
- Culture
- People
- Process
- Purpose
Or you can call it the C3P Framework™️. Without these 4 pillars, your community cannot stand, not to talk of thriving. Every community, whether online or offline, must install these 4 pillars if you want to build sustainability and loyalty in the long run.
I will take you through these 4 pillars via email, and how you can apply them to designing and building your own thriving and profitable community, whether online or offline.
Be sure you are subscribed to my newsletter so you don’t miss any of the emails as they come. We will begin with CULTURE as the first Pillar of your Community.
