Facebook just introduced Reels to their platform. This is absolutely good news for content creators, Authors, business owners and Thought Leaders who are growing their audience here.
Let me tell you why.
When a platform introduces a new feature (like Reels), they encourage people to try it out and adopt it quickly by increasing the visibility and engagement of content created with that Feature.
That’s why Audiorooms are at the top, and you get notifications when someone you follow, is doing a live video.
In the ongoing battle between Meta and TikTok, adoption is likely the best way for them to stay relevant, as TikTok is taking over social media and breaking all records as a short-form video sharing app.
So take advantage of it now. Learn how to create short form videos and publish them as reels. You can even create reels in Facebook Groups as well.
The best thing about Reel videos is that you can repurpose them across platforms and use them to grow your audience here.
Simply create the video on the platform of your choosing, and then post it to short form sharing platforms like Instagram Reels, TikTok, YouTube shorts and here, as a Facebook Reel.
Check out the Facebook Reel I posted to my Facebook Profile. It is simply a repost od the Reel I made on Instagram last night, which already has almost 3,400 Plays.
The repost to Facebook as at the time I took the screenshot below (barely 3 minutes after I posted it) already had 44 plays. Where else will you see this kind of visibility?
The best thing about Facebook Reels is that you can add links directly to the caption of the Reels. Try it out today and start boosting your engagement on Facebook.
EDIT: I forgot to add that Mark is also adding Monetization tools to Facebook Reels soon, as well. So remember what we say about early adopters? Be one of them.
